At RMG Digital Solutions, we provide customized solutions that both repair, as well as enhance the online reputation of our clients."
At the beginning of a campaign, Our Search Engine Optimization (SEO) team makes an analysis of the negative search results associated with your name on Google. Based off this, they develop personalized strategies to help suppress these links; this can include blog posts, social media profiles, back-links, a personal website, to name a few. They also identify any positive or high-ranking content (such as philanthropic work) you might have associated with your name and work to boost those results to the top of the page.
For example, one of our campaigns addressed a targeted defamation attack against our client “Joe Smith” *. Since Joe worked in restaurant finance, we determined that the best way to respond to, and ultimately overcome this potentially career ending event, was to develop a philanthropic profile for him, and fast.
This was accomplished in two steps. First, we wrote and published professional articles about restaurant finance, mentioning his name. Those articles were published into high-ranking websites and could be found on the first page of Google when searching his name. Next, we created a personal website for him and included more professional articles about his work experience.
Through the visibility Joe received from the website and the high-quality content we published throughout the web, the campaign we executed not only erased the negative search results associated with his name online, but also made clear what his community and business associates already knew; that he was a person of high integrity.
*(The name “Joe Smith”, along with internet results have been altered to protect our client’s privacy)